Master of Business Administration
Master of Business Administration (MBA) course specializing in Retail Management is a two-year duration course. Retail management deals with three domains - brick and mortar retailing, online retailing and omnichannel retailing as a career path for management students. Retail Management deals with a number of areas covering store management, commodities, sales markets, market segments, diversification of businesses, advertising and campaigning, marketing research and even e-business.
“Retail management is the process of promoting greater sales and customer satisfaction by gaining a better understanding of the consumers of goods and services produced by a company.” With India emerging as one of the fastest retailing destinations in the recent years, an MBA degree in retail management can prove to be a boon for students.